Samsung is one of the largest and most prominent tablet manufacturers. However, its financial results for Q4 2025 show that it is no longer doing well. Although protablet sales have grown significantly globally, Samsung proIt sold significantly fewer tablets than in the same period in 2024. It was the only major company to decline while its competitors grew sharply. And it achieved its greatest success Applewhich progave three times more tablets than Samsung.
Tablets Galaxy Tab are among the world's favorites. They are attracted by their artificial intelligence features Galaxy AI, they have very good cameras, high-quality displays and offer a long period of support. But the fact is that Chinese competition is starting to catch up and overtake them. I think some people will prefer redmi pad 2 Pro, which has a 12,000mAh battery, ahead of the similarly expensive Galaxy Tab A11 + with a 7,040mAh battery. And Samsung is starting to pay the price for this. It relies too much on the loyalty of its fans and doesn't innovate much.
Samsung was the only one offended
Research company Om Day reports that in Q4 2025, they decreased year-on-year proSamsung tablet news Galaxy Tab by 9,2%Samsung during that time profrom 6,444 million Galaxy Tab, but in Q4 2024 it was 7,096 million tablets. Its global tablet market share thus fell from 17,8% year-on-year to just 14,7%. And even though Samsung is still TOP 2 prothe doer, probably won't celebrate.
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It remains number one. Applewhich in the last quarter of 2025 profrom 19,63 million iPadsLast year, during the same period progave 16,852 million tablets, representing a year-on-year increase of 16,5%. And Apple so it holds almost 45% market share.
It has also improved significantly Lenovo, whose proEvents in the last quarter jumped an incredible 36,2% year-on-year. Progave 3,865 million tablets and took third place among the most successful probehind him is Huaweiwhich profrom 3,029 million tablets. Despite the sanctions, this Chinese manufacturer is also growing and has improved by more than 14% year-on-year. And the aforementioned Xiaomi is in fifth place with 2,797 million proof the tablets.
It's clear that Samsung is facing tough competition. Its chances of catching up Applu are negligible, more like zero in my opinion. On the other hand, Xiaomi and Huawei have already together they overtookAnd if they continue their strategy of releasing tablets with AI features, large-capacity batteries, and fast charging at a reasonable price, Samsung may continue to decline uncomfortably. Its only chance is – innovate and significantly improve the basic line Galaxy Tab A.
